I’ve been hosting my podcast The Productive Designer for 16 months now, and it has been so incredibly rewarding. I’ve interviewed dozens of incredible professionals and experts in their fields, and have helped fellow interior design professionals and entrepreneurs to intentionally design their lives and uplevel their businesses. It has truly been amazing!
Today, I’m highlighting some of my most popular podcast episodes over the past year and a bit, including some fan favourites. Check them out and if you’ve listened to the podcast, I’d love to hear which episode was your favourite!
#5: Selling Authentically with Nikki Rausch (Episode #33)
In this episode with fellow podcaster and sales maven Nikki Rausch, we talked all about how to change your mindset on your sales approach.
Nikki is an expert on sales with more than 25 years of selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA. Nikki is dedicated to teaching entrepreneurs and small business owners to sell successfully authentically, without being pushy or “salesy”. As design professionals, our job is not only to sell our services but our ideas and concepts too. Whether we like to admit it or not, a lot of being a designer requires us to know how to communicate and convince our clients to buy – aka, sell. If you job involves selling in any shape or form, you’ll love this episode! Check it out here.
#4: Strategy Coaching Calls with Michaela Donato (Episode #42)
In this episode with fellow interior design professional Michaela Donato, we talked all about improving your business in a hands-on, actionable way – listen along as I give personal coaching to Michaela!
I share my insights with Michaela on how she can take her business to the next level. We go over flat fees versus hourly pay, marketing, differentiating your business, and attracting the right clientele.
If you’re interested in growing your business and curious about strategy coaching, you’ll love this episode! Check out the episode here.
#3: Setting Realistic Expectations in the Construction Business with Rahul Faria (Episode #37)
In this episode with fellow podcaster Rahul Faria, we talk all about realistic expectations in the construction industry.
Rahul works in construction and has a clear passion for the craft. He started his podcast Build Our Future to better understand the changes the world of construction is making. He believes in understanding the past in order to create a better future.
As we navigate this new world, we all have had to adjust to new difficulties due to the pandemic, and sometimes relying upon realistic timelines and budgets is almost impossible. Many want discounts due to COVID, but Rahul explains new hardships including safety measures, extensions, guidelines in place during COVID outbreaks, and more.
If you work in the construction industry and deal with deadlines and budgets (who doesn’t?!), you’ll find value in this episode. Check it out here.
#2: Creating Emotional Homes and Retail Environments, with Hollis Rendleman (Episode #35)
In this episode with interior designer Hollis Rendleman, we talk all about creating a wonderfully relaxing home. This is all about digging into the idea of experiences to create an outcome that’s emotional and that hits all the right notes.
Hollis creates an experience in the home that is purely based on how her clients want to feel when they are in their own space. Hollis has had experience as a social worker and a retail clerk, which has created a desire to tune into people’s feelings. She has truly found her place in the market and is using these skills effectively to create custom interiors for each of her clients.
If you’re looking for that secret sauce when it comes to designing a space that’s just right, you’ll love this episode. Check it out here. (You may also enjoy Episode #31, Creating Your Happy Place with Rebecca West.)
#1: How to Effectively Use Local SEO for Your Interior Design Business with Jessica Morrison (Episode #47)
In this episode with SEO expert Jessica Morrison, we talk all about increasing your search engine rankings and online visibility. Jessica runs a local SEO agency and her passion has always been supporting small businesses. She explains different SEO strategies for local businesses and the advantages to increasing your ranking locally. SEO isn’t just the kind of thing that only big companies do, and Jessica shows how us small business owners can use it to our advantage.
From optimizing your website to social media work to utilizing Google My Business, this episode is full of great tips and actionable advice.
If you’re a small business owner trying to boost your online presence and to learn more about SEO, you’ll love this episode. Check it out here.
Questions? Comments? What topic would you like to hear featured on the podcast next? Connect with me on Instagram or Facebook, and let me know!
